spark. reframe. action.
The reason to work with an outside company is to gain new perspectives and expertise in understanding the customer. We’ll never know your business as well as you, so our job is to bring new and fresh sparks to your challenges, working collaboratively with you on the right solutions. That means we don’t believe in long and expensive discovery stages. We work with purpose built teams to answer a wide variety of briefs with a three stage approach: Spark, Reframe and Action.
Spark problem-solving solutions upfront to address the project challenges right away.
Reframe is our knowledge vault, where we do a deeper dive on solutions before execution (if needed)
Action is where we execute and launch with confidence, turning that roadmap into reality
spark.
Forget the discovery phase slog. We assemble a team of experts tailored to your project needs, and jump into a Spark session. We come prepared with initial ideas (our educated best guess) based on our understanding, but the real magic happens when we combine.
​
This collaborative session (virtual or in-person) combines your business expertise with our fresh perspective. We brainstorm big picture goals and delve into practical tactics. By day's end, we'll have a clear roadmap for tackling your project brief.
​
And for context - ‘roadmap’ is a term that get’s thrown around A LOT. For us it’s a really useful tool but it has to include clear milestones, timelines and deliverables to be an actionable document. We also recommend that it is a living breathing document so it’s always relevant and updated (not collecting dust on a server somewhere long forgotten).
Knowledge Before Action.
​
Every project is unique. Sometimes, the Spark session ignites the path towards action. Other times, a deeper understanding is needed for successful outcomes.
Enter Reframe, your knowledge vault. This phase allows us to dive deeper. We can analyze data, conduct customer research, or create strategic documents like content strategies and digital positioning guides – whatever your project needs.
​
Why Reframe? We prioritize informed decisions. Reframe ensures we have a comprehensive understanding before crafting the right solution.
reframe.
action.
Time to turn vision into reality. In this phase, we create the solution, no matter the size or scope.
​
We adapt to your resources. Have an internal team ready? We'll ensure a seamless handoff. Need extra support? We can handle part of the workload. Resource constraints? We can take the lead on execution.
​
One thing's for sure: We're with you until launch, regardless of who executes. Your success is our success.